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Investing in Real Estate - Is The New Year a Good Time to Buy or Sell?

As the New Year approaches, real estate investors and buyers in South Africa may decide to purchase property. While conventional wisdom often associates spring with the prime homebuying season, a closer look reveals that January/February 2024 could be the hidden gem for savvy investors, thanks to extenuating factors. This article will explore why these months might be the ideal time to consider buying or selling real estate in South Africa.


Affordable Home Prices in January/February

One compelling reason to consider real estate transactions during the first two months is the prospect of more affordable home prices. Historically, this month tends to witness a dip in housing prices, reaching their lowest point compared to other months. 

One can anticipate potential savings on property investments during this period. In fact, research indicates that homes sold in January/February can be approximately 8% to 9% lower on average compared to sales in the summer months. This is according to the Property Price Index of 2023. On the other hand, while not fully recovered from the pandemic, interest rates seem to have stagnated enough to signify a possible decrease within the upcoming months.


The Competitive Advantage

In contrast to the springtime, when the market is bustling with property investors and homebuyers alike, January and February offer a unique competitive advantage. The number of properties for sale decreases, and the pool of potential buyers dwindles even more. 

While this may be a disadvantage at the outset, this translates to less competition and potentially fewer bidding wars for investors. Sellers who keep their properties on the market during the South African winter and have not received an offer may be more motivated to close deals, creating favourable conditions for investors.


"It's a Buyer's Market - Capitalize on New Year Deals

South Africa's property scene has favoured buyers since the beginning of 2021. These factors, such as lower home prices and reduced competition, work in favour of those looking to make a real estate investment even during lower inventory periods.

On top of this, the longer median days on the market for properties at the year's beginning mean buyers have increased negotiating power, potentially securing better deals. This buyer-friendly environment aligns with the investor's goal of acquiring properties at the most favourable terms.


Don't Forget to Do Your Homework

While the purchase timing is crucial, successful real estate investing in South Africa requires comprehensive market analysis. Investors need to examine the local real estate landscape and property values thoroughly. 

Considering metrics like cap rate, cash-on-cash return, rental income, and positive cash flow will provide a clearer picture of the potential return on investment. As markets vary across different cities, a tailored approach to analysis is paramount.


Start Your Property Search Now

The start of 2024 is a rare window of opportunity, and prospective investors should act promptly. Starting the property search early in the year allows investors to capitalise on the benefits of lower home prices, reduced competition, and a buyer's market. Tools like an Investment Property Calculator can streamline decision-making and provide valuable insights and data, ensuring that investors make informed choices.

The combination of affordable home prices, reduced competition, and a buyer's market in January/February positions investors for potential success. However, it's crucial to complement these market dynamics with diligent research and analysis to make informed decisions. For those looking to make the most of the opportunities presented by the South African real estate market, the time to start the property search is now.

Our doors are always open! Visit our website https://www.homesofdistinction.co.za/agents/ or pop by our offices for a chat. Our friendly property practitioners are always available to assist in this regard.

Homes of Distinction CC holds a Fidelity Fund Certificate issued by the Property Practitioners Regulatory Authority.


15 Jan 2024
Author Bryce Anderson
21 of 507